Kotabe, Masaaki. <br/><br/>
Global marketing management Masaaki Kotabe, Kristiaan Helsen. 

 - New York  Wiley  1998 
 - 712 p 
<br/><br/><label>ISBN: </label>0471592889 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing_Management. International business enterprises_Management.
<br/><br/><label>LC Class. No.: </label>HF 1416 .K68/