Armstrong, Gary <br/><br/>
Marketing : an introduction 

 - 11th ed. 
 - Upper Saddle River, N.J.  Pearson  2013 
 - 534 p 
<br/><br/><label>ISBN: </label>9780273767183 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>LC Class. No.: </label>HF 5415 .A76/