Fill, Chris <br/><br/>
Marketing communications : interactivity, communities and content 

 - 5th ed. 
 - Harlow  pearson education limited  2009 
 - 958 p 
<br/><br/><label>ISBN: </label>978-0-273-71722-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Communications
<br/><br/><label>LC Class. No.: </label>HF 5415.123 .F55/