Burns, Alvin C. <br/><br/>
Basic marketing research : using Microsoft Excel data analysis 

 - 3rd ed. 
 - Boston  Pearson   2012 
 - 413 p 
<br/><br/><label>ISBN: </label>978013598965 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Boston
<br/><br/><label>LC Class. No.: </label>HF 5415.2 .B7787/