| 000 | 00457nam a2200193Ia 4500 | ||
|---|---|---|---|
| 005 | 20250423094349.0 | ||
| 008 | 250422s9999 xx 000 0 und d | ||
| 020 | _a9780273752929 | ||
| 050 | _aHF 5823 .W455/ | ||
| 100 | _aMoriarty, Sandra E. | ||
| 245 | 0 | _aAdvertising & IMC : principles and practice | |
| 250 | _a9th ed. | ||
| 260 | _aBoston | ||
| 260 | _bPearson | ||
| 260 | _c 2012 | ||
| 300 | _a685 p | ||
| 650 | _aAdvertising | ||
| 942 | _cBK | ||
| 999 |
_c27016 _d27016 |
||