000 00545nam a2200181Ia 4500
005 20250423095233.0
008 250422s9999 xx 000 0 und d
020 _a9780385482059
050 _aHF 5415.127 .P47/
100 _aPeppers, Don.
245 0 _aEnterprise one to one : tools for competing in the interactive age
260 _aNew York
260 _bCurrency Doubleday
260 _c1997
300 _a436 p
650 _aMarket segmentation. Customer relations. Relationship marketing. Technological innovations.
942 _cBK
999 _c29660
_d29660