| 000 | 00485nam a2200193Ia 4500 | ||
|---|---|---|---|
| 005 | 20250423100113.0 | ||
| 008 | 250422s9999 xx 000 0 und d | ||
| 020 | _a9780749442651 | ||
| 050 | _aHF 5415.123 .S65/ | ||
| 100 | _aSmith P. R. | ||
| 245 | 0 | _aMarketing communications : an integrated approach | |
| 250 | _a4th ed. | ||
| 260 | _aLondon | ||
| 260 | _bKogan Page | ||
| 260 | _c2004 | ||
| 300 | _a696 p | ||
| 650 | _aCommunication in marketing |9 364848 | ||
| 942 | _cBK | ||
| 999 |
_c32298 _d32298 |
||