000 00555nam a2200193Ia 4500
005 20250423100911.0
008 250422s9999 xx 000 0 und d
020 _a9789353160777
050 _aHD 9980.5 .Z45/
100 _aZeithaml, Valarie A... [et al.].
245 0 _aServices marketing : integrating customer focus across the firm
250 _a7th ed.
260 _aNew York
260 _bMcGraw-Hill Education
260 _c2019
300 _a582 p
650 _aService industries--Marketing. Customer services. Marketing.
942 _cBK
999 _c34687
_d34687