Enterprise one to one : tools for competing in the interactive age (Record no. 29660)

MARC details
000 -LEADER
fixed length control field 00545nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780385482059
050 ## - CALL MARK
Classification number HF 5415.127 .P47/
100 ## - STATEMENT OF RESPONSIBILITY--MAIN AUTHOR NAME
Personal name Peppers, Don.
245 #0 - TITLE STATEMENT
Title Enterprise one to one : tools for competing in the interactive age
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Currency Doubleday
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Year of publication 1997
300 ## - PHYSICAL DESCRIPTION
Number of Pages 436 p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Market segmentation. Customer relations. Relationship marketing. Technological innovations.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Accession Number Price effective from Koha item type
    Library of Congress Classification     NILE UNIVERSITY OF NIGERIA - MAIN LIBRARY NILE UNIVERSITY OF NIGERIA - MAIN LIBRARY 04/23/2025 0194548 04/23/2025 Books